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ContenderCast with Justin Honaman

Welcome to the ContenderCast with Justin Honaman, a leadership and Consumer Industries entrepreneurship conversation centered on shining a light on bright ideas. Justin is a digital commerce leader, author, communicator, and Consumer Products / Retail industry thought-leader based in Atlanta, Georgia. For additional information and guest access, visit contendercast.com. Every winner started as a contender!
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ContenderCast with Justin Honaman
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Now displaying: 2021
Sep 24, 2021

Their story began with a crazy and kind kid named Luke, who absolutely loved Rhinos so much that he wanted to save them from extinction. Luke would even ask his friends to bring donations to his birthday parties in lieu of gifts. One day, his mom, Traci, who was famous for her creamy cilantro sauce, had a bright idea; "Let's start selling Diablo Verde to raise even more money to save Rhinos!"  It was such a huge hit that Luke's brothers, Ayden and George, joined in to fulfill the family's vision of making the world better through entrepreneurship! Traci and her three sons Ayden, Luke, and George join Justin to discuss this hot new brand!

Sep 22, 2021

Meet Cristie Besu. She’s a Registered Nurse and Certified Sports Nutritionist. The Eat Me Guilt Free product line was created in her home kitchen in 2013 and was created to fill a void for her original customers, which were clients she worked closely with to craft nutrition programs, helping with everything from disease management to improving labs, to just being able to move and feel better about themselves. Eat Me Guilt Free is a brand that began with a team of three people, and has now grown to a team of 30. They are an ever-evolving company that is passionate about community, culture and food. Cristie joins Justin to discuss this fast-growing health and wellness food brand!

Sep 20, 2021

Lisa Lane is the inventor of the Rinseroo, a patented slip-on shower attachment hose that simplifies a whole host of our least favorite household chores. With the help of her son, Jake, she brought the Rinseroo from concept to store shelves. She launched the Rinseroo on her own website, as well as on others just over a year ago. Since then, her brand has become a top seller on Amazon making their “#1 New Release” list and it also sits atop their “most wished for” list. The Rinseroo has also become a popular with some of the top cleaning influencers on TikTok which has really helped in her effort to help make Rinseroo a household name. Lisa and Jake join Justin to discuss this upstart brand!

Sep 17, 2021

They are the mother-daughter duo team behind Get Mr. As a leading dermatologist, Dr. Goldstein (aka Dr. G) has treated 1000s of men for skin cancer and skin damage. She knew that most sunscreens were chemical-based, greasy and not really formulated for men's skin. With skin cancer rates among men skyrocketing, she knew something needed to change. Elianna grew up hearing more than most about skin care. She left the world of Venture Capital and joined with her mother in creating Get Mr. - a brand that helps men have healthy skin for life. Elianna joins Justin to discuss this new skincare brand!

Sep 15, 2021

Kenny Flowers is an upscale, tropical clothing and lifestyle brand putting a fresh spin on Hawaiian shirts, resort looks, and men and women’s swimwear. Kenny Flowers is all about embracing the feeling of vacation, every day. Kenny Flowers is run by Kenny Haisfield, who founded the brand in 2015 when he quit his corporate consulting job in NYC to move in with his grandma in Bali and start making Hawaiian shirts for his friends. A few years and a few thousand shirts later, Kenny’s best friend, first female customer, and now wife, Christina (luxury travel influencer and blogger Jetset Christina), expanded the brand into women’s resort and swimwear. Together, they’ve created a distinguished, sun-soaked line inspired by their experiences around the world, and designed to complement yours. Kenny and Christina join Justin to discuss this extraordinary brand!

Sep 13, 2021

Nuudii System is creating a new category - between bra and braless. Their mission is to make lives easier, wardrobe choices broader, and allow women to reconnect with their bodies, fostering emotional and physical wellbeing. Founder and CEO Annette Azan joins Justin to discuss this boob brand!

Sep 10, 2021

Starr Edwards is the charismatic entrepreneur behind San Diego’s Bitchin’ Sauce. A foodie at heart, she initially planned on pursuing a career as a personal chef. Then, with a young family to feed, she infused her fun, fresh flavors into a host of Bitchin’ Sauces. An immediate hit at the local farmers market, it wasn’t long before they made their way to grocery shelves. Today they are in Costco, Sprouts, Whole Foods, Kroger and many more retail stores. Starr joins Justin to discuss this bitchin’ brand!

Sep 8, 2021

When they couldn’t find a delicious cheese snack, they decided to make one – from their very own award-winning cheese. Their first Parmesan Whisps were just the start. They are on a mission to put real cheese back in snacking and today have a range of snacks from classics like Cheddar to fan favorites like Tangy Ranch and Nacho. CEO Ilana Fischer joins Justin to discuss this fast-growing brand.

Sep 7, 2021

Founder Sandro Roco, a Queens-born Filipino American, was walking through a popular Asian supermarket in Manhattan’s Koreatown. There, he noticed a huge gap between the modern, clean labels of the new-age “American” brands and the preservative- and sugar-laden labels of the legacy Asian brands. His goal was simple: celebrate high quality Asian flavors that for decades have been masked by added sugars, artificial flavors and preservatives. Sandro joins Justin to discuss this new beverage brand!

Sep 6, 2021

The Cookie Cups was a genius mistake that started because their creator, Nicole Pomije wanted to make chocolate chip cookies without the right oven pan. She did happen to have a mini cupcake pan and decided to put the cookie dough in that way and see what happens! Out came The Cookie Cups, their version of the cookie, reinvented! The Cookie Cups is a bakery that sells gourmet cookies in the shape of mini cupcake(s). They also sell REAL baking kits for kids – a family baking experience you will love! Nicole joins Justin to discuss this baking brand!

Sep 6, 2021

Their story began on Thanksgiving Day 2016 when a family member asked to what they attribute Brutus’ longevity. The answer: “Love and Grandma’s Bone Broth.” As a pup that led a very active life, he had a number of health issues most senior dogs face. We found that adding Bone Broth to his diet not only provided him with a tastier meal but gave him added nutritional benefits. Not only that, he loved the taste and adding the broth to his dry food made it more easily digestible. The challenge was finding a way to share these benefits with other dogs. Kim and Sue spent thousands of hours researching the pet market, speaking to experts in the industry, testing and tweaking recipes, designing packaging prototypes, working with ingredient suppliers and manufacturers, amongst other things, to assemble the best possible team to help bring Brutus’ Bone Broth to the market. Kim Hehir and Sue Delegan join Justin to discuss this delicious bone broth brand!

Sep 3, 2021

Light Years Ahead (LYA) is a full-service public relations and marketing firm specializing in lifestyle, beauty, health, wellness, parenting products, industry experts, and services. LYA creates dynamic, sales-driven PR campaigns that produce stellar results in the most cost-effective ways. They have helped large and small businesses launch new products with meaningful brand-building programs that establish and maintain solid media visibility. CEO and co-owner Megan Brown Bennett joins Justin to discuss the power of PR in launching and growing a consumer brand.

Sep 1, 2021

LEVIA Seltzers are the #2 cannabis seltzer in the country and #1 selling cannabis beverage in Massachusetts. At LEVIA, they are creating the best tasting social seltzer rooted in simple, all-natural ingredients. After years of research, LEVIA unlocked the secret to crisp and refreshing cannabis-infused drinks. Matt Melander, President and CFO, joins Justin to discuss this high-growth brand.

Aug 30, 2021

Abby Kircher started her company when she was 15. As a home-schooled food lover and health enthusiast, she craved delicious and especially sweet, foods that pleased her taste buds and body. She started with nuts, a food processor, and natural sweeteners on a quest to make a better-for-you food brand. Today Abby’s Better Nut Butter products are in hundreds of stores and growing rapidly. Abby joins Justin to discuss launching and growing a nut butter brand!

Aug 27, 2021

Meet Christina Pardy – founder of Sh*t That I Knit! She and her company believe that when you feel good, you always look your best. At Sh*t That I Knit, they strive to create high-quality knitwear and accessories that make you feel good. When you know the materials used to create their products are sustainably sourced, you feel good. When you know their products are handmade by women in Peru who are working moms earning a fair wage, you feel really good. When you know they donate Knit Kits that teach young adults undergoing cancer treatment how to knit, you feel even better. Christina joins Justin to discuss this Sh*t-hot brand!

Aug 25, 2021

Modpools is the original container pool of North America, with over 775 container pools built and shipped all across Canada and the USA. They use only the highest quality of materials and equipment from North America’s top suppliers. Modpools is a trusted brand regularly featured on TV and across social media. Founder and CEO Paul Rathnam joins Justin to discuss this unique high-growth brand!

Aug 23, 2021

Making the switch from professional sport into the “real” world is never easy. When you do a sport for so long, it becomes your world, your community, and ultimately a big part of your identity. Finding who you are without it’ can be, to say the least, challenging. When

Shoshauna and Will Routley started Healthy Hooch Kombucha immediately after retirement, they hit the ground running and their efforts have yielded an incredible new brand that is growing rapidly. Sho and Will join Justin to unpack this new health brand!

Aug 20, 2021

Splash Beverage Group is constantly innovating, presenting exciting, new, natural and healthy drinks that delight the body and inspire the mind.  Their platform supports founders of beverage brands by helping them grow more rapidly and reach more people to enjoy their wonderful products. They search globally to seek out branded products that deliver natural quality, freshness, health benefits and refreshment, are represented by teams with high integrity that take their responsibilities seriously to produce sustainable, high quality products and to give back, have strong brand awareness, help distributors and retail partners achieve and exceed their goals, and unabashedly support our armed forces, first responders and health care professionals. Founder and CEO Robert Nistico joins Justin to discuss this accelerating brand!

Aug 18, 2021

In early 2017, Megan Feeman began making NoBaked Cookie Dough in Nashville, TN. The first scoop shop opened in the Fall of 2017, with more to follow- across 4 different states. Since then, Megan and her husband, Jimmy, along with their team, have been shipping cookie dough all over the United States. NoBaked is cookie dough that you can eat AND bake. It's prepackaged in a jar but tastes like you just made it in your own kitchen and are eating it straight out of the bowl. Made with ingredients that leave no bitter taste in your mouth, their safe-to-eat cookie dough is one that actually tastes good. Jimmy joins Justin to discuss this yummy brand!

Aug 17, 2021

Kevin Laurence is a professional pianist and vocalist with many years of experience performing for weddings, corporate events, birthday parties, anniversaries, and more. Kevin has also developed a strong presence on social media, including a rapidly growing YouTube channel with over 18,000 subscribers and 4+ million views. His internet popularity even landed him a guest appearance on several TV shows. Kevin joins Justin to discuss media, entertainment, podcast techniques, and more!

Aug 16, 2021

Howard Tiersky is CEO and Founder of FROM – the Digital Transformation Agency and also author of Winning Digital Customers: The Antidote to Irrelevance. Howard joins Justin to discuss the evolution of technology and how progressive brands are transforming to leverage tech to their advantage.

Aug 13, 2021

All wonderful things start out small, the way Monkee’s did! Founder Dee Dee Shaw grew tired of having to travel to New York to shop for her favorite designers. So, she decided, why not bring the designers here? In 1995, the original Monkee’s store opened in Wilmington, North Carolina. Imagine a store beyond your wildest imagination – an upscale, girlie, always in style boutique where the owner desired to give her customers the ultimate shopping experience – and even know them by name. It did not take long for the word to spread, and soon Monkee’s of  Wilmington was a destination. The Monkee’s brand has become synonymous with personalized customer service and cutting-edge designer fashion. Instead of shopping at big department stores, customers travel to Monkee’s for an intimate shopping experience. Dee Dee joins Justin to discuss this Retail brand.

Aug 11, 2021

Los Sundays was founded on the principles of Quality, Originality and Style. They absolutely love tequila and demand quality. Los Sundays is sustainably farmed and naturally gluten free, made from a blend of highland and lowland 100% Blue Weber Agave that is traditionally cooked and distilled in the heart of Jalisco, Mexico at one of the most awarded distilleries. With over 10x Internationally recognized awards from the San Francisco World Spirits Competition and Consumer SIP Awards, their tequila is winning hearts and consumer taste tests around the world. Founder and CEO Mitchell Hayes joins Justin to discuss this trending alco-bev brand!

Aug 9, 2021

You have a vital mission as a sales professional – to generate revenue for your company and ensure its continued success. In today’s selling landscape, buyers are more educated than ever, and you need a way to cut through the noise and navigate new complexities. Insight-Led Selling is an approach that provides practical ways to adopt an executive mindset, build credibility, and communicate with impact. Authors Stephen Timme and Melody Astley join Justin to discuss.

Aug 5, 2021

Founded in 2015, Bravus is North America's first brewery dedicated solely to the production of non-alcoholic craft beer. Their unique and proprietary brewing process allows them to create award-winning styles which are indistinguishable from their alcoholic counterparts. Philip Brandes started Bravus with one simple mission: to create a non-alcoholic craft beer anyone could drink. Beer that was brewed for both the serious enthusiast and the occasional social drinker. Bravus looks like a beer, tastes like a beer, and feels like a beer (without the buzz of course!). Philip joins Justin to discuss this fast-growing beverage brand!

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