Robbie Shoults is the third-generation owner of the Shoults family business, Bear Creek Smokehouse in Marshall, Texas. His ingenious ideas keep the 79-year-old business evolving. Robbie’s leap of faith in 2018 to build the General Store, has put Bear Creek Smokehouse on the map. Robbie is known for his ever-emerging, compelling projects that hold the attention of both employees and customers. Robbie joins Justin to discuss this nationwide food brand!