As a teenager, Seattle native Billy Price suffered a spinal cord injury and became paralyzed from the chest down, losing the ability to move his fingers. Daily tasks became difficult, but using his creative mind and unyielding spirit, he never gave up. He continued on, facing life's challenges with tenacity and determination. Born out of a need, BILLY Footwear was founded on the principle of inclusion and perseverance. Along with co-founder Darin Donaldson, Billy strives to add value to the lives of others and make a measurable difference in the world, one foot at a time. Billy joins Justin to discuss this fast-growing brand!