From beer importer to Shark Tank success story, Boost Oxygen CEO Rob Neuner hasn’t had the most traditional career path. After all, a “canned oxygen” business isn’t the easiest concept to explain to doubtful customers and retailers. But in a matter of 15 years, he and his unwavering staff have managed to turn an airy idea into the #1 most trusted brand of supplemental oxygen on the market. Rob joins Justin to discuss this differentiated brand.