Welcome to the ContenderCast with Justin Honaman, a leadership and Consumer Products entrepreneurship conversation centered on shining a light on bright ideas. Justin is a digital commerce leader, leadership author, communicator, story-teller, and co-founder of Contender Brands based in Atlanta, Georgia. For additional information and guest access, visit contenderbrands.com. Every winner started as a contender!
Robbie Kellman Baxter is the world's leading expert on subscription pricing and membership models and also the author of The Membership Economy and The Forever Transaction. Robbie joins Justin to discuss her new book.